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The 6 People You Need on Your Crisis Communications Team (Infographic) .

It is important for management to design a crisis communications team that is ready and able to respond when a crisis arises in order to safeguard the company's assets and reputation.

The 6 People You Need on Your Crisis Communications Team (Infographic)

The middle of a crisis is not the right time to start assembling your crisis management team. Designing a crisis communications team to communicate and respond in a crisis is one of the most important things top management can do to safeguard your company’s assets and reputation. Each member plays an integral role in weathering the crisis effectively. Whether that means developing response templates for different scenarios, measuring the publics’ attitudes and reactions, or managing media inquiries, the job of the team is to create and execute your crisis communications playbook.

So where do you start? We’ve put together an infographic showing the roles and responsibilities which should be represented on your crisis response team to make you prepared when a crisis comes your way. Interested in reading our full best practices guide How to Build a World-Class Crisis Communications Playbook? Click here to get your copy.

Click on the infographic below for a larger view >

Infographic for Crisis Communications January 15 2016 


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Allison Gosman is a Marketing Assistant supporting Nasdaq Corporate Solutions. She completed Nasdaq’s summer internship program in August and has returned to The George Washington University as a senior on track to receive her B.B.A in Marketing in May 2016.

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This communication and the content found by following any link herein are being provided to you by Corporate Solutions, a business of Nasdaq, Inc. and certain of its subsidiaries (collectively, “Nasdaq”), for informational purposes only. Nasdaq makes no representation or warranty with respect to this communication or such content and expressly disclaims any implied warranty under law.


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